MAZDA UK continues to hold a majority share of the non-premium sports car - or S segment - at 21% thanks to the popularity of Mazda's revolutionary sports coupe RX-8 and steady sales of the world's most popular roadster Mazda MX-5 ahead of the new model launch at the end of the year.
April saw Mazda RX-8 sales exceed 12,700 since its launch and around 170 for the month. Meanwhile Mazda MX-5 remains steady at just over 500 units for April and 1,800 year to date.
Mazda RX-8 carved a new market for family car buyers from launch in 2003 with its flexible four seater, four-door funtionality, while Mazda MX-5 continues to be a motoring icon for true roadster lovers 15 years since its introduction to the UK.
Jeremy Thomson marketing director for Mazda commented on their appeal: "Mazda MX-5 has always been an icon as far as open-top motoring is concerned and continues its appeal 15 years on thanks to its excellent handling, performance and excellent residual values.
"Mazda RX-8 has changed the face of the sports car market in the UK. It brings real motoring excitement to everyday family life."
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